Direct Mail Campaign Design
and Back-End Analysis
Get More From Your Direct Mail.
Direct mail has long been the workhorse of magazine subscription promotion, and although costs have risen, for many magazines it remains the most elastic source available.
We stay current with what DM techniques are working for other publishers, new cost-effective formats and cost-saving postal strategies that will make your DM work harder and cost less. We’ll help you design statistically valid tests and analyze response rates to identify the most effective lists, offers, prices and mail pieces.
Questions? Contact us.